About Revival

Our story

Over 35 years ago, Dr. Roy Nielsen, Jr. founded Revival Animal Health as a second career, beginning in a modest basement office. Today, Revival has grown into a nationally recognized animal health supply company with two locations, a modern distribution center, and a dedicated team of over 100 employees. Despite our growth, our mission remains the same: to deliver expert animal health knowledge and outstanding service to those who care for dogs, cats, and horses. Revival is Where Compassion Meets
Expertise.

Supporting Those Who Care for Dogs, Cats and Horses

At Revival Animal Health, we are committed to supporting breeders, shelters, veterinarians, groomers, pet owners and animal care professionals. Our goal is to help these dedicated individuals provide dogs, cats and horses with the best start and ongoing care they deserve. Whether it’s a wagging tail, a nicker, or a contented purr, we are here to ensure healthy, happy animals through trusted products and expert guidance.

Our history

Milestones

2022

We added Exodus Breeders to the Revival family. The company is a leading distributor of equine and canine reproductive supplies.
2022

We added Microchip ID Systems to the Revival family. The company manufactures microchips for dogs, cats, horses and livestock and is based in Covington, Louisiana.
2021

Revival entered into an agreement with Incline Equity Partners to fuel the future growth of the company.
2019

Dr. Marty Greer, DVM, replaced Dr. Bramlage as our Director of Veterinary Services upon his retirement. Dr. Greer's reputation as a canine reproductive expert was a welcome addition to the Paw Squad.
2016

We introduced a new look that highlighted the Revival Paw Squad and our Paw Squad Promise; The Knowledge You Need, The Shipping You Rely On, The Customer Care You Deserve.
2013

We debuted a new Education area, a comprehensive pet care resource library for pet owners and professionals, on RevivalAnimal.com
2012

Our veterinary pharmacy received its VIPPS certification, allowing us to service pharmacy customers online at RevivalAnimal.com.
2011

We introduced the VET BASICS® line of pet care products to help pet owners solve everyday pet challenges relating to skin, coat, ear, and dental health.
2011

Dr. Donald Bramlage, DVM, joined the Revival team as Director of Veterinary Services. His 30 years' experience in veterinary medicine included a small animal practice, a consulting business, and extensive work in parvovirus research.
2010

Our veterinary pharmacy opened to help our customers with their prescription pet medication needs.
2008

To help our breeder customers with their specific needs, we launched Breeders' Edge - a line of health products for breeding dogs and cats as well as puppies and kittens.
2007

We acquired bird supply company Great Companions to serve the needs of pet bird owners.
2006

As we continued to grow we opened our second call center in nearby Mapleton, Iowa.
2005

We developed our first exclusive brand, a line of supplements to provide our customers with quality solutions to specific pet health challenges. We named it "Doc Roy's" after our founder and products like Daily Care and Aches Away are still helping our customers today.
2002

Owner Roy Nielsen III broke ground for our new headquarters on the south side of Orange City. The new building was three times the size of our previous headquarters and we've added several additions since.
1998

Our website, RevivalAnimal.com, went live for the first time. Today, we have an entire department dedicated to e-commerce.
1994

Our first print catalog was produced and distributed. Today, our catalog is mailed multiple times per year to a nationwide audience of pet owners and professionals.
1994

Doc Roy's son, Roy Nielsen III, left a career in pharmaceutical sales to lead Revival in its next stage of growth. Roy moved the business from Sioux Center, IA to nearby Orange City, IA.
1989

Dr. Roy Nielsen, Jr., aka "Doc Roy," started Revival Animal Health in the basement of his home after retiring from veterinary practice.